Privacy Notice
Effective Date: April 25, 2025
Scope & Definitions
Scope
This Privacy Notice applies to Vessel Digital, LLC and its wholly-owned subsidiaries worldwide, and governs all personal data collected via vesseldm.com (the “Site”).
Definitions
“Personal Information” means any data that can identify you directly or indirectly (e.g., name, email, IP address).
“Service Providers” are third-party vendors who process data on our behalf.
“Cookies” are small data files placed on your device to enable Site functionality and analytics.
Information We Collect
We collect the following categories of Personal Information:
Contact & Account Data
- Name, email address, mailing address, telephone number
- Username/password when you register
Transaction & Payment Data
- Billing address, credit/debit card number (collected by our PCI-compliant processor only)
- Order history and purchase details
Technical & Usage Data
- IP address, browser type/version, device identifiers
- Pages visited, time stamps, referral source
Cookies & Tracking
- Session cookies for login/authentication
- Persistent cookies for analytics, preferences, and marketing
How We Use Your Information
We process your data for the following purposes:
Provision of Services
- To create and manage your account, process orders, and deliver products.
Communication
- To send order confirmations, shipping notices, account updates, and marketing (with your consent).
Site Improvement
- To analyze usage patterns, diagnose technical issues, and personalize your experience.
Fraud Prevention & Security
- To detect and prevent fraudulent transactions and protect our platform.
Legal Basis for Processing
- Contractual necessity: Processing to perform our contract (e.g., fulfill your orders).
- Legitimate interests: Improving and securing our Site, fraud prevention, direct marketing (balanced against your rights).
- Consent: Where required (e.g., cookies or e-marketing).
Your Privacy Rights
Depending on your jurisdiction, you may have the right to:
- Access the Personal Information we hold about you
- Correct inaccurate or incomplete data
- Delete or restrict processing of your data
- Object to processing—or withdraw consent—at any time
- Data portability (receive your data in a common format)
To exercise these rights, contact us at support@vesseldm.com or via our contact form.
California Consumer Privacy Act (CCPA)
If you’re a California resident, you have these additional rights under the CCPA:
- Right to Know & Access: What categories of Personal Information we collect, use, or disclose.
- Right to Delete: Ask us to delete your Personal Information (with certain legal exceptions).
- Right to Opt-Out: We do not sell your data; you can still opt out of any sharing for “business purposes”.
- Non-Discrimination: You won’t be penalized for exercising these rights.
To submit a request or learn more, email support@vesseldm.com or call (585) 204-0421.
Data Retention
We retain Personal Information only as long as necessary to:
- Fulfill the purposes outlined above
- Comply with our legal obligations (e.g., tax, accounting laws)
- Resolve disputes and enforce our agreements
We retain Personal Information only as long as necessary to:
- Account & transaction data: 7 years
- Marketing consents: Until withdrawal of consent
- Cookies: Up to 24 months (you can manage via browser settings)
Cookies & Tracking Technologies
We use cookies and similar technologies to:
- Enable core Site functionality (session cookies)
- Analyze Site usage (Google Analytics, etc.)
- Deliver targeted advertising
Sharing & Disclosure
We do not sell or rent your Personal Information. We may share data with:
- Service Providers: Payment processors, hosting providers, analytics vendors
- Shippers: UPS, FedEx, USPS—to fulfill your orders (name, address, phone only)
- Law Enforcement & Legal Requests: If required by subpoena, court order, or to protect rights and safety
- Affiliates: For group-wide operations, under the same privacy obligations
International Transfers
Your data may be stored or processed outside your home country.
When we transfer data from the EU to third countries, we rely on EU Standard Contractual Clauses or other approved safeguards.
Security
We implement industry-standard measures to protect your data, including:
- Encryption: SSL/TLS on all pages collecting sensitive data
- Access Controls: Firewalls, secure authentication for internal systems
- Monitoring: Continuous logging and fraud-detection tools
Updates to This Privacy Notice
We may update this Notice periodically. When we make material changes, we will:
- Post the new version on vesseldm.com/privacy with a revised Effective Date
- Notify account holders via email or Site banner
Contact Us
If you have any questions or wish to exercise your rights, please contact:
Vessel Digital, LLC
Re: Vessel Digital Marketing
2117 Buffalo Rd #138
Rochester, NY 14624
Want to know more?
Set up a [free] consultation.
We will walk through your current website and discuss the vision for your new website, as well as any other digital marketing needs you may have.